Noble Ink has a proven track record in managing PR consultancies and operating at a senior level in large organisations. This experience is complemented by a keen understanding of the issues that business-to-business service organisations need to address. Consequently Noble Ink is well positioned to advise (and support) managers and directors of consultancies and related communications businesses on the challenges facing them today.

Noble Ink regards itself as an advocate for all that is best in public relations practice, and as a missionary in explaining the role that public relations can play in contributing to the bottom line and giving public relations a strategic role. This coalesces around Noble Ink's public relations deliverables, the contribution that public relations makes to the clients and organisations it serves.